• Good2use Business Development
  • investment opportunities

    Investment Tips
    • Familiarity Breeds Content
      It is important to invest in things you feel comfortable with. However, try and keep an open mind and review opportunities that have the same underlying principles of business. The viability of the business model should be the decisive factor.
    • People make businesses work
      Ultimately you are investing in a person or persons. Your judgement of their character is even more important than your judgement of their business plan.
    • High risk equals high returns
      The nature of investing in a start-up business is one of high risk and high Although buying an existing business is likely to be less risky than investing in a start-up it still involves significant risk. Not least that since it is not a public limited company (a company whose shares are traded on a stock-exchange) it may not be easy to sell on a future-date.
    • Take your time with due diligence
      Always do own research with any investment proposal. Business plans can be packed full of numbers and data and look very appealing but a plan is likely to built on a number of assumptions - and those assumptions may be most unlikely.
    • There is no I in team
      People have an inbuilt pre-disposition to fairness Whether it is the initial investment negotiation or how the company operates, always work for a consensus to find a solution that is acceptable to both sides.
    • Put it in writing
      Always have your lawyer prepare or review the investment/shareholder agreement and clearly define what your responsibilities are to the business. Nothing is worse than the resentment that can build out of misunderstanding.
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